During my time at Gardyn, part of my role consisted of strategizing, directing, managing, and developing content for Gardyn’s website.

Finding and interviewing interesting Gardyners, developing recipes, and researching environmental, scientific, and mental health relations to plants, nature, and our food, I wrote and created pieces at a regular cadence in accordance with our overall marketing strategy that acted as the company’s master content for all web, email, and social needs.

These posts drove a 51% increase in traffic, created the first post to generate revenue, increased the time on page by 10%, and improved SEO by 19.3%.

I advised and gave creative feedback on numerous web changes across the website.